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Papers On Business - Management
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Issues in Australian Distribution Systems
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This 10-page paper will examine some of the facets of such a system using a literature review as the mechanism, and then draw conclusions as to what shape further research might take. Bibliography lists 10 sources.
Filename: HVDistAu.rtf
Paper Title: Issues in Australian Distribution Systems

Knowledge Management
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This 3 page paper examines the utilization of the term knowledge management. Should it be used when speaking with today's managers? Bibliography lists 3 sources.
Filename: SA839mgt.rtf
Paper Title: Knowledge Management

Management Communication: Essential for Success
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This six page paper that explores the importance of effective communication at the management level. Several tips and techniques are discussed as well as reasons it is important to the company as a whole.Bibliography lists seven sources
Filename: CWCommuc.wps
Paper Title: Management Communication: Essential for Success

Political and Legal Problems When Doing Business Abroad
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This 3 page paper looks at the common pitfalls associated with international business. Law and politics are the center of this investigation. Bibliography lists 3 sources.
Filename: SA823biz.rtf
Paper Title: Political and Legal Problems When Doing Business Abroad

'Got Milk?' Campaign
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5 pages in length. The writer discusses the 'Got Milk?' campaign as it relates to the future of milk consumption. Bibliography lists 1 source.
Filename: TLCmilk.wps
Paper Title: 'Got Milk?' Campaign

'Marketing Myopia' - Still Relevant After Nearly 40 Years
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This 5 page report discusses 'Marketing Myopia' that was written by Theodore Levitt for the Harvard Business Review in 1960. According to Levitt, Business leaders who continue to concentrate myopically on the bottom line, wooing the approval of Wall Street and shareholders for their quarterly earnings performance, are certain to get low marks in their aspirations as marketers. The issue is essential relationship is the one between organizations and their consumers. Bibliography lists 5 sources.
Filename: Markmyo.wps
Paper Title: 'Marketing Myopia' - Still Relevant After Nearly 40 Years

'Toyland: The High-Stakes Game of the Toy Industry' by Sidney Stern & Ted Schoenhaus
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It is interesting how toys effect the economy of the nation. Sidney Stern and Ted Schoenhaus have written a book about the toy industry, which is entitled: 'Toyland: The High-Stakes Game of the Toy Industry,' in which they discuss among other things, competition and economics in this field. No other source cited.
Filename: PCtoys.doc
Paper Title: 'Toyland: The High-Stakes Game of the Toy Industry' by Sidney Stern & Ted Schoenhaus

“Accident Investigation”
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A paper which looks at the way accident investigations are conducted, and considers how such investigations can be evaluated in terms of assessing the combination of factors which contribute to an accident and the way in which conclusions are reached and recommendations made to improve safety procedures as a result.
Filename: JLaccident.wps
Paper Title: “Accident Investigation”

“Anita Roddick”
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A six page paper which looks at the career of Anita Roddick and the development of The Body Shop, as an example of an entrepreneurial enterprise which has demonstrated consistent success.
Filename: JLRoddick.rtf
Paper Title: “Anita Roddick”

“Because I’m Worth It”; The Marketing of L’Oreal
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This 5 page paper considers the marketing of L’Oreal, how it is undertaken, who the target market are, how they are reached and why the advertising is so successful. The bibliography cites 9 sources.
Filename: TEloreal.rtf
Paper Title: “Because I’m Worth It”; The Marketing of L’Oreal


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