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Papers On Business - Management
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BLODGET ANALYSIS
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This 5-page paper is a fictitious account about a medical clinic that must decide whether or not to test its patient population for a particular disease. The paper analysis costs of pre-testing versus costs of waiting, and makes recommendations on those costs as to how the clinic should proceed.
Filename: MTblodan.rtf
Paper Title: BLODGET ANALYSIS

Bloomberg L.P. & Reuters Group PLC
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A 10 page paper that describes each company and determines which is the better company to use. Products and services each company offers are reported. The problems Reuters has had for a number of years is explained. 2003 sales revenues are reported for each company. The conclusion recommending which company to do business with is justified. Bibliography lists 9 sources.
Filename: PGblmrt.rtf
Paper Title: Bloomberg L.P. & Reuters Group PLC

Bloomingdale's and Production
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A 6 page paper looking at some of the ways Bloomingdale's can effectively increase the chain's production. The department store segment of the retail industry has been in decline for more than 20 years, and any chain hoping not only to survive but also flourish must operate the company with a slant that no one else has. Consumers' complaints have centered around lack of service, and Bloomingdale's is beginning to address that problem. They also have a lucrative private-label sales segment that no other chain can claim and that they are planning to expand. Bibliography lists 7 sources.
Filename: Bloomies.wps
Paper Title: Bloomingdale's and Production

Blue Chip Franchise Corporation / Entering The International Marketplace
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A 12 page paper that discusses some of the considerations necessary for BCFC to move into Dubai, including: requirements, training, market survey and sales forecast, the problems and resources surrounding entrance, location and position of the product in the market. Bibliography lists 9 sources.
Filename: Bluechip.wps
Paper Title: Blue Chip Franchise Corporation / Entering The International Marketplace

BLUE DIAMOND GROWERS -- AN OVERVIEW
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This 4-page paper provides a marketing ane environmental overview of the Blue Diamond Growers of California; the almond growers. Bibliography lists 4 sources.
Filename: MTbludia.rtf
Paper Title: BLUE DIAMOND GROWERS -- AN OVERVIEW

Blue Nile Inc.
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This 24 page paper is an in depth case study of Blue Nile Inc., the largest online diamond retailer. The company is examined using a Porter's five forces analysis, discussion of the competitive strategies and competitive advantages company utilizes, a SWOT analysis and then a consideration of whether or not the company shares would be a good investment. The bibliography cites 10 sources.
Filename: TEbluenile.rtf
Paper Title: Blue Nile Inc.

BLUESUITMOM AND LIES: EVERYDAY BUSINESS OR AN ETHICAL BREACH?
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This 6-page paper discusses Maria Bailey and how she stretched the truth of her BlueSuitMom.com business, and whether this was an unethical thing to do. The paper points out that yes, it was unethical, because she lied, and no one can trust her as a result. Bibliography lists 3 sources.
Filename: MTliarbm.rtf
Paper Title: BLUESUITMOM AND LIES: EVERYDAY BUSINESS OR AN ETHICAL BREACH?

BMD; A Case Study in Vertical Integration
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This 10 page paper looks at a case study of attempted expansion and profit maximisation by way of vertical expansion through acquisition. The case study concerned can be seen as a lesson in the mistakes and risks of this type of expansion. Moving away from core competencies is always a risky proposition, BMD, a lumber yard company attempted forward integration without the necessary changes required. This paper is a demonstration that a perceived synergy is not always real, and considers the other changes needed to make vertical integration a successful and profitable exercise. No additional sources were used.
Filename: TElumver.wps
Paper Title: BMD; A Case Study in Vertical Integration

BMG Entertainment
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A 5 page paper discussing BMG Entertainment in 1999 as it faced decisions of how to deal with the advent of legal digitally-downloaded music. Based on Harvard case 9-701-003, the paper chastises BMG's management for considering everything but the customer in arriving at a decision. Bibliography lists 6 sources.
Filename: KSmgmtBMGent.rtf
Paper Title: BMG Entertainment

BMW "Newness" and the Product Life Cycle (Case Study Analysis)
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This 4 page case study analysis focuses on the product life cycle. No bibliography.
Filename: SA748BMW.rtf
Paper Title: BMW "Newness" and the Product Life Cycle (Case Study Analysis)


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